A team-to-team approach to launching the next
Launch Ready from Day One is a research-based suite of proven solutions for getting your sales force ready to sell with confidence and execute with agility.
The first step in launching a new brand is hiring the right people. How? With research-based competency models and hiring profiles that match the nuances of your competitive landscape and therapeutic area.
When Apple wanted a new customer engagement model, they called Quantum — the world leader in competitive customer engagement proven to move the needle. When launching a new brand you need a customer engagement model that will work for all customer-facing team members from sales people to field reimbursement mangers, from field trainers to MSLs.
If you want your new brand to achieve its full potential you’ve got to make change simple and seamless at the individual, account, and ecosystem levels.
From the brand story to segmentation, from message flows to objection handlers, from rep-triggered email follow-ups to patient support, a next-generation playbook empowers your sales force to drive treatment choice, overcome barriers to change, and elevate the total treatment experience to compete, win, and grow your brand.
Quantum delivers world-class coaching and pull-through for your district managers and salespeople because the success of your launch depends on how effectively you coach and pull through behavior change at every level: physician, account, and the larger ecosystem of care.
